Starting and running a campaign

I started in marketing communications 35 years ago as a trainee designer. I endeavoured to work my way up to creative director of a major marketing communications group within five years and then left to freelance creative marketing ideas to agencies throughout the UK. I met Graham Green and formed Reeves Green Partners Limited in 1983 supplying marcomms direct to clients. In 2007 we started Viralfever who advises clients how to create and present viral marketing throughout the world.